Why We Invested

The Bbot co-founders, Steve, Luke and Greg, first met as officers and nuclear engineers while stationed at Naval Reactors in Washington, D.C. The three of them worked on instrumentation and control systems for submarines and aircraft carriers. They kept in touch for many years after leaving the Navy, ultimately working together to develop the original Bbot, a ceiling-based robotic delivery system that delivers drinks to tables in restaurants. Today, Bbot offers a robust, configurable solution that helps 500+ restaurants, bars, hotels, cinemas and other hospitality organizations create digital menus and provide contactless ordering and payment from the customer’s smartphone.

Tens of thousands of times a day, customer care teams and contact centers try to help people navigate complex situations — answering insurance questions, scheduling someone with the right physician, fixing a product, etc. Yet those agents typically have to hunt through docs and spreadsheets to find the right information, which leads to errors, slow resolution times and a sub-optimal experience for the customer. Frontline teams crave better tools to translate complex information into clear actions, which is why we’re excited to announce our recent investment in Zingtree.